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Home » Just In » Elcogen Expands into India and APAC with Strategic Leadership Appointment
Just In

Elcogen Expands into India and APAC with Strategic Leadership Appointment

ManshiBy ManshiJanuary 16, 20262 Mins Read
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Elcogen Expands into India and APAC with Strategic Leadership Appointment

European clean energy technology company Elcogen has announced its expansion into India and the broader Asia-Pacific (APAC) region as part of its global growth strategy. The move comes amid accelerating demand for zero-carbon technologies and renewable energy solutions in one of the world’s fastest-growing energy markets.

Elcogen specialises in high-efficiency solid oxide fuel cell (SOFC) and solid oxide electrolysis cell (SOEC) technology, which supports clean electricity generation and green hydrogen production with reduced emissions and improved energy efficiency. The company believes the India and APAC markets present significant opportunities as governments and industries seek scalable clean energy solutions to reduce dependence on imported fossil fuels and meet decarbonisation goals.

Leadership Appointment to Drive Regional Expansion

To lead its expansion in the region, Elcogen has appointed Anil Srikar Pavuluri as Business Development Director for India and APAC. In this role, Pavuluri will spearhead business development efforts, build strategic partnerships, and help scale Elcogen’s commercial presence across both markets. Based in New Delhi, he will work closely with industry stakeholders to adapt Elcogen’s technology offerings to regional needs.

Pavuluri brings more than two decades of experience in solid oxide technologies and the energy sector, having previously held senior roles at GreenH Electrolysis, Toshiba, and Larsen & Toubro (L&T).

Technology and Market Context

Elcogen’s solid oxide components are designed to produce hydrogen at 33–40 kWh per kilogram, achieve 75% fuel cell electrical efficiency, and exceed 90% overall system efficiency when incorporating waste heat. The company notes these performance metrics support cost-effective hydrogen production and clean power generation, particularly in energy-intensive industries.

Commenting on the opportunity, Anil Srikar Pavuluri as Business Development Director for India and APAC said:

“Hard-to-abate sectors are energy-intensive and heat-rich, creating ideal conditions for SOEC integration to reduce the cost of hydrogen production. Simultaneously, the rapid growth of data centres and remote microgrids, where hydrogen supply can be paired with on-site power generation, makes SOFCs a strong hydrogen utilisation pathway.”

Strategic Importance for Energy Transition

Elcogen’s expansion aligns with India’s policy momentum around renewable energy, carbon market planning, and industrial decarbonisation initiatives. The company views the region as a strategic priority in its broader mission to enable affordable clean energy solutions and support the global transition toward net-zero emissions.

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appointment business growth clean electricity clean energy green hydrogen production hydrogen technologies India News industrial decarbonisation renewable energy
Manshi
  • Website

I'm journalism graduate with professional experience working across different news websites. I have been involved in news reporting, content writing, and digital media coverage, which has helped me develop a strong understanding of current affairs and storytelling. Currently, I am working with Battery Magazine, where I continue to create accurate, engaging, and reader-focused news content.

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